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WSJ Top 5 Festival – The L Festival – Reveals Show Times and Fairground Map

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L-FESTIVAL REVEALS SHOW TIMES AND FAIRGROUNDS MAP FOR L FESTIVAL-FERIA CULTURAL LATINOAMERICANA, OCTOBER 24, 25 AT THE OC FAIR & EVENT CENTER

PLAN YOUR FESTIVAL EXPERERIENCE FOR THIS FIRST EVER, 2-DAY CELEBRATION OF LATIN CULTURE, MUSIC AND FOOD WITH FULL CONCERT PERFORMANCES FROM LATIN MUSIC’S BIGGEST STARS

“Move over Coachella, there’s a new festival in town,” George Pennacchio ABC7 news

One of the Top 5 Tours of the Summer – Wall Street Journal

“The festival aims to bring together multiple generations of Latin music fans by looking across the stylistic spectrum,” Los Angeles Times. 

LOS ANGELES, Calif., October 13, 2015 – UMLE  has announced show times for the jam-packed line-up of more than thirty music performances on four stages at the first ever L Festival- Feria Cultural Latino Americana  on Saturday and Sunday, October 24 and 25, at the OC Fair & Event Center in Costa Mesa. Fans and families can plan using the L Festival Map:

http://umusic.ly/dq2z3p illustrating the four stages, Art Expo, Carnival Center, VIP Lounge, Food Truck area and more  at the historic, first ever celebration of the best of Latin America’s art, cuisine, and music with once-in-a-lifetime opportunity to see Latin music’s biggest stars playing full concert sets.  

Download photos & logo here:  L Festival Art

Media credentials application here:  LFestivalcredentials@dbaronmedia.com

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 Set-Times for L Festival-Feria Cultural Latinoamericana 

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One day and two day passes are now available at www.lfestival.com. General Admission for a one-day pass is $80. Two-day passes are $129. Unique VIP upgrade opportunities are $160 for a single day pass and $259 for a two day pass and will bring fans even closer to their passion for music, food and art.  Children under 7 are free and children 7-10 are half price. 

Created by UMLE in partnership with concert leader CMN Events, and sponsored by Bud Light, Pepsi, Verizon, Jose Cuervo, Pandora, and Music Choice the all day festival marks the first time that two 100% Latin music entertainment companies have created an event on this scale. It also marks the first time in OC Fair & Event Center history that an all-Latino community event is showcased.

Fans and families will also have a chance to indulge their culinary passions at the 30+ restaurants and food exhibits at the event. A curated art experience will include multiple galleries spotlighting artists from numerous Latin American countries in an explosion of color, emotions and expressions of social justice. Children are invited to take part in special art activities designed just for them. 

About Universal Music Group

Universal Music Group is the world’s leading music company with wholly owned operations in 60 territories. Its businesses also include Universal Music Publishing Group, the industry’s leading global music publishing operation Universal Music Group’s record labels include A&M/Octone, Decca, Def Jam Recordings, Deutsche Grammophon, Disa, Emarcy, Fonovisa, Geffen Records, Interscope Records, Island Records, Lost Highway Records, Machete Music, MCA Nashville, Mercury Nashville, Mercury Records, Motown Records, Polydor Records, Universal Music Latino, Universal Republic and Verve Music Group as well as a multitude of record labels owned or distributed by its record company subsidiaries around the world. The Universal Music Group owns the most extensive catalogue of music in the industry, which includes the last 100 years of the world’s most popular artists and their recordings. UMG’s catalogue is marketed through two distinct divisions, Universal Music Enterprises (in the U.S.) and Universal Strategic Marketing (outside the U.S.). Universal Music Group also includes Global Digital Business, its new media and technologies division and Bravado, its merchandising company. Universal Music Group is a unit of Vivendi, a global media and communications company.

About CMN

Headquartered in Chicago, Illinois, Cárdenas Marketing Network, Inc. (CMN) is one of the leading Multicultural experiential event-marketing agencies and the largest producer of Latin music events in the U.S. With over 2,800 activations each year since 2002, CMN has been connecting brands with consumers through shared passion points of music, sports, and cultural pride, offering full integration with digital marketing and advertising for all projects and activations. CMN works with a variety of industries, global organizations and emerging businesses, helping them grow and guiding them to become culturally relevant with the Hispanic consumer. In 2015, CMN was named one of Advertising Age’s, “Largest U.S. Hispanic Agencies,” Crain’s “Chicago’s Largest Minority – Owned Firms,” and has been awarded “Best Event/Consumer Engagement Campaign of the year” by Billboard Latin Music Marketing Awards. For more information about CMN, visit www.cmnevents.com.  

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