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News
FOR IMMEDIATE RELEASE: 27 March 2008
HOW THE GARCIA GIRLS SPENT THEIR SUMMER IN THEATERS MAY16
ELIZABETH PENA, AMERICA FERRERA & LUCY GALLARDO STAR IN TENDER COMEDY OF SENSUAL AWAKENING
Los Angeles, CA - On May 16, Maya Entertainment will release the comedy HOW THE GARCIA GIRLS SPENT THEIR SUMMER, starring Elizabeth Peña, America Ferrera and Lucy Gallardo. Written and directed by Georgina Garcia Riedel and filmed in Arizona, the film lovingly explores the sensuality, longing and self-realization in three generations of single women in a Mexican American family as their romantic drought turns into a drenching over a hot, dusty summer in the southwest.
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In her tenderly comic, richly textured feature debut, Garcia Riedel shines a light on female desire and the social expectations and internal conflicts that shade and color it.
As a sweltering summer stretches over a sun-bleached Arizona border town, Doña Genoveva (Lucy Gallardo), the Garcia family matriarch, decides to buy a car. The only catch is that she doesn’t know how to drive. When she enlists Don Pedro’s (Jorge Cervera Jr.) teaching skills, sparks begin to fly. Her daughter, Lolita, played with deadpan poignancy by Elizabeth Peña, seems to have hit a dry spell, until things start to sizzle at the butcher shop where she works. Meanwhile Lolita’s teenage daughter, a radiant America Ferrera, engineers an awakening all her own. Cervera Jr., Steven Bauer, Rick Najera and newcomer Leo Minaya play the male interests who jump-start a multi-generational sexual revolution.
The film has been screened internationally and at Sundance and the New York and Los Angeles Latino Film Festivals and will open in 54 theatres across the U.S.
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For more info:
Diana Baron/Jonathan D’Croz
Diana@dbaronmedia.com/ Jonathan@dbaronmedia.com
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