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AVICII ‘ADDICTED TO YOU’ (DAVID GUETTA REMIX) PREMIERE

World-renowned DJ and Grammy winning artist, producer David Guetta has given Avicii’s forthcoming new single ‘Addicted To You’ a bold and exclusive new club rework ahead of its Beatport release on February 25.

avicii_Addicted_To_You

World premiere exclusive on RollingStone.com: http://www.rollingstone.com
Beatport exclusive at midnight tonight: http://www.beatport.com/release/addicted-to-you/1250830

Following the release of latest club smash ‘Shot Me Down’ ft Skylar Grey on Jack Back Records, a track that held the No.1 spot on Beatport for a number of weeks and has now by public vote become a Top 5 UK hit, Guetta & Avicii collaborate here for the first time since the pair joined forces on ‘Sunshine’ almost three years ago.

Where the original showcases Avicii’s soulful capabilities and builds upon his remarkable penchant for blending both acoustic and electronic elements, Guetta – who rarely remixes, but couldn’t say no to this, opts for a complete club overhaul, deploying a charging, bass-heavy outlook right from the off. Only pausing for breath to accommodate Audra Mae’s stunning vocal, Guetta fuses thumping basslines and huge, rip-roaring synth lines to incredibly potent effect, transforming Avicii’s original into a brooding club smash. Precision-engineered for the dance floor, expect this to be one of the year’s biggest club remixes.

Following the release of ‘Hey Brother’ at the tail end of 2013, Avicii is to head out on a now sold-out extensive international tour in support of ‘True’ in Feburary, with further tour dates also confirmed in the US. This comprehensive roster of shows will include two UK dates in Manchester and London, on February 20 and 21 respectively.

‘True’ is available to buy on iTunes now: http://smarturl.it/TrueAVICII

#TRUETOUR:
2-12-14 – Festhalle, Frankfurt, Germany
2-13-14 – Sportpaleis, Antwerp, Belgium
2-14-14 – Bercy, Paris, France
2-20-14 – P4U Arena, Manchester, UK
2-21-14 – Earls Court, London, UK
2-22-14 – Ziggodome, Amsterdam, NL
2-23-14 – Ziggodome, Amsterdam, NL
2-28-14 – Tele2 Arena, Stockholm, Sweden
3-1-14 – Tele2 Arena, Stockholm, Sweden

North American Tour Dates:
3-16-14 – EDC Mexico, Mexico City, Mexico
3-28-14 – Bayfront Park, Miami, FL
4-10-14 – TD Garden, Boston, MA
4-12-14 – Jiffy Lube Live, Bristow, VA
5-8-14 – AK-Chin Pavilion, Phoenix, AZ
5-11-14 – Toyota Center, Houston, TX
5-15-14 – Allstate Arena, Rosemont, IL
5-17-14 – Rogers Centre, Toronto, Canada
5-26-14 – Encore Beach Club, Las Vegas, NV
6-28-14 – Barclays Centre, Brooklyn, NY

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For more information on Avicii, please visit:
http://www.avicii.com/
https://www.facebook.com/avicii
https://twitter.com/Avicii
https://soundcloud.com/aviciiofficial

GLOBAL SUPERSTAR DJ/PRODUCER AVICII REMIXES CRITICALLY ACCLAIMED ALBUM TRUE, ONE OF THE BIGGEST DEBUT ALBUMS OF 2013!!!

TRUE BOASTED SMASH SINGLE “WAKE ME UP” – WHICH HIT #1 IN 84 COUNTRIES, 10 MILLION SINGLE SALES AND OVER 500 MILLION VIDEO VIEWS

TRUE (AVICII BY AVICII) AVAILABLE DIGITALLY ON MARCH 24

Grammy nominated DJ/Producer Avicii is set to release TRUE (AVICII BY AVICII), the groundbreaking remix album of his mega-successful debut TRUE, released last September on PRMD/Island Records.

TRUE boasted “Wake Me Up!,” which was the fastest selling single of 2013 and hit #1 in 84 countries, topping multiple radio formats worldwide. And follow up single “Hey Brother” is already rocketing up the charts. TRUE confirmed Avicii’s status as one of music’s true global stars. Fusing charging dance rhythms with folk-esque riffs and vocals, as well as displaying a stunning adeptness for melody, his is a sound that has galvanized charts across the world.

New, fresh for 2014, Avicii is set to offer up an entirely re-contextualized version of TRUE that delivers the album in a new, uniquely exciting light. Each rework by Avicii sees him toy with the original tracks in an innovative format that showcases not only craftsmanship but a remarkable willingness to experiment and explore.

Avicii said, “It’s rare when an artist has an opportunity to rethink from a different perspective an entire work. I was excited to share this new take on TRUE.”

Showcasing a multitude of dance floor styles is thus at the forefront of what makes this such an exciting body of music. The harmonic, big room charm of “Wake Me Up!,” which works a rolling, bass-heavy twist on the original is a bold contrast to the synth-rich, disco-inspired rework of “You Make Me” but one that defines Avicii’s prodigious musical outlook. A recurring theme throughout the remix album, further exemplified by the juxtaposition of storming, club-ready edit of “Hey Brother” with a a brilliantly left-field, down-tempo remix of “Shame On Me,” TRUE (AVICII BY AVICII) is a conceptual masterstroke. Fresh and exciting, it manages to retain the personality of TRUE, whilst simultaneously extending the appeal of what made TRUE such a groundbreaking debut album.

About PRMD Records:

PRMD Records (pronounced pyramid) is the newly launched independent record label behind emerging artists Cazzette and Morten Breum, as well as global icon Avicii. Based in Sweden, PRMD Records’ primary focus is on releasing electronic music. It also has a string of recording studios and video production facilities to help develop its talent. With a strategy of creating innovative campaigns and taking the music to the fans first before the market, PRMD has already grown into a label with a forward thinking reputation. To date it has executed the successful worldwide campaigns of both Cazzette’s ‘Eject’ album and Avicii’s debut album TRUE.

 

About Avicii:

The multi-platinum, two times Grammy nominated Aviciiis renowned for his spectacular live shows, bringing audiences to ecstatic moments of party bliss and ‘driving the crowd bonkers” (Rolling Stone). After just three years of performing, Aviciirocketed to the #3 position on DJ Mag’s yearly poll of the Top 100 DJs and was appeared on Forbes Most Powerful Artists Under 30 in 2013 and 2014. His first album, last year’s TRUE, was named Album of the Year by Elektro and the New York Times called Avicii “savvy and timely”, and “an artist carrying today – and tomorrow – on his shoulders.” Dancing Astronaut wrote,”.timeless.an hour of excellence.” “Wake Me Up”, the first single from the album, was #1 in 81 countries, is triple platinum in the US, and the video for the track has been watched over 235 million times on Youtube alone. “Hey Brother”, his current single, is exploding at radio and he has just launched “Addicted to You” internationally.

Avicii broke out with his international mega-hit “Le7els”which conquered club charts worldwide, garnered over 83 million YouTube views and sold over 4 million singles; and “Silhouettes,” which netted over 40 million views. 24-year old Avicii leads the next generation of electronic music producers to explode, propelling him into the ranks of superstar DJs who are able to perform to massive crowds. He is the face of Denim and Supply Ralph Lauren which has been a true creative partnership between Avicii and the brand. Aviciiand manager Ash Pournouri have donated over $2.5 million to hunger initiatives through their House for Hunger charity, including royalties from Avicii X You, the first ever worldwide music collaboration.

#TRUETOUR – NORTH AMERICA:

03.16.14 – EDC Mexico, Mexico City, Mexico

03.28.14 – Bayfront Park, Miami, FL- ULTRA MUSIC FESTIVAL

04.10.14 – TD Garden, Boston, MA

04.12.14 – Jiffy Lube Live, Bristow, VA

05.08.14 – AK-Chin Pavilion, Phoenix, AZ

05.11.14 – Toyota Center, Houston, TX

05.15.14 – Allstate Arena, Rosemont, IL

05.17.14 – Rogers Centre, Toronto, Canada

05.26.14 – Encore Beach Club, Las Vegas, NV

06.28.14 – Barclays Centre, Brooklyn, NY 

For further details, check out:

Avicii.com

Facebook.com/avicii

Twitter.com/avicii

Instagram.com/avicii

CARLOS VIVES PRESENTS NEWEST SINGLE “EL MAR DE SUS OJOS”

IN COLLABORATION WITH CHOCQUIBTOWN
INTERNATIONAL RELEASE ON MARCH 3RD

carlos-vives-el-mar-de-sus-ojos-1

(MIAMI, FL) February 14, 2014 – “El mar de sus ojos”, the title of international superstar, Carlos Vives’ debut single off his upcoming album, a continuation of his previous and successful album, “Corazón Profundo”.

The single will be released internationally on March 3rd and features the participation of Grammy award winning Colombian artists, ChocQuibTown.

“El Mar de sus Ojos” was recorded between Miami and Colombia, produced by award-winning producer Andres Castro and Vives himself. For Carlos: “This new release brings something very fresh, youthful, something with caribbean and pacific roots, and most importantly it brings us the ocean… it’s a song which we wrote together alongside the incredible Hugo Huertas more than 7 years ago and is perfect for this moment in music… is a mix of colombian pop and hip hop. The lyrics send a message about love and respect.

The release of the single, will soon after be followed by the premiere of the music video directed by cinematic director, Felipe Montoya. This production was filmed in the city of Bogota throughout various locations which highlight the arts and culture around the city such as “La Casona de la Danza”, which is a famed ballet school and the “Teatro Faenza” a landmark theatre which showcases the culture of the capital of Colombia.

carlos-vives-el-mar-de-sus-ojos-2

The anticipation for this new single has built up and the world is ready for Carlos Vives to show that vallenato can be a fusion, and that his music continues to be a representation of Colombia for the world to hear.

Other News

February 18th: Will be honored by the French Ambassador in Bogota

February 26th: Will arrive in Chile to perform at the legendary music festival, Viña del Mar.

March 11th: will be in Las Vegas to receive the presidential award at the BMI Awards

May: 2014 Colombian Tour in: Barranquilla, Santa Marta, Villavicencio, Bogotá, Bucaramanga, Cali, Medellín.

Carlos Vives & Corazón Profundo

Carlos Vives, composer, actor, and empresario, was named the most important artist of 2013 in Latin America. Considered one of the biggest and most influential artists in music who has transcended bounderies for over 2 decades, with more than 20 million albums sold, a Grammy and 10 Latin Grammys, 23 nominations by the Recording Academy (American & Latin), and multiple gold and platinum albums. He became the first Colombian artist to take home a Gramophone from the Recording Academy. Carlos Vives in less than 5 months charted two singles at #1 without releasing a new album that year. An artist who holds his country close to his heart, he’s a Goodwill Ambassador for UNICEF.

In 2012 he participated as a judge on La Voz Colombia (The Voice Colombia), and his album, “Corazon Profundo” debuted at #1 in sales and has produced four consecutive #1 singles in Colombia. The songs, “Volvi a Nacer”, “Como Le Gusta a Tu Cuerpo” y “Bailar Contigo” were all #1 on Billboard, also reaching #1 in Mexico, Venezuela, Chile, Argentina, Ecuador, Peru, and Central America.

He was the big winner at the 2013 Latin Grammy Awards and nominated fror an American Grammy; and also received a Latin Billboard nomination. He is nominated for 5 Premios Lo Nuestro awards which will be awards on February 20th in Miami.

For More Information About Carlos Vives, please visit:
www.carlosvives.com

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CARLOS VIVES
PRESENTA “EL MAR DE SUS OJOS”

CON LA COLABORACIÓN DE CHOCQUIBTOWN Y PRIMER SENCILLO DE SU NUEVA PRODUCCIÓN MUSICAL

LANZAMIENTO INTERNACIONAL 3 DE MARZO

MIAMI, 14 de febrero del 2014“El mar de sus ojos” así tituló la estrella internacional Carlos Vives el tema debut del disco que prepara como continuidad de su anterior y exitoso álbum “Corazón Profundo”.

Este single será estrenado el 3 de marzo a nivel internacional y cuenta con la participación de los también ganadores del Grammy y símbolo de la música del pacífico colombiano ChocQuibTown.

“El Mar de sus Ojos” se grabó entre Miami y Colombia; la producción estuvo a cargo del reconocido y galardonado Andrés Castro y el samario Vives. Para Carlos: “Este nuevo lanzamiento trae algo muy fresco, muy joven, algo de la raíz caribe y pacífico,lo más importante es que nos trae el mar… es una canción que escribimos junto al maestro maestro Hugo Huertas hace más de 7 años y que es perfecta para el momento que vive nuestra música… es una mezcla del colombian pop con el hip hop. Su letra es un mensaje antídoto de amor y de respeto” finalizó.

Con este sencillo se dará a conocer muy pronto el video dirigido por el cineasta Felipe Montoya. Esta producción fue rodada en la ciudad de Bogotá en algunas locaciones símbolos del arte escénico en la ciudad, como “La Casona de la Danza”, la cual es la casa de los bailarines abierta al mundo y el Teatro Faenza, emblema del renacer cultural de la capital colombiana. Lo anterior fue posible gracias al apoyo de IDARTES desde la Gerencia de Danza y de la Universidad Central que ha empezado a recuperar teatros emblemáticos de la ciudad.

Desde ya la expectativa es total, puesto que Carlos Vives mostrará que el vallenato se fusiona y su música sigue siendo de Colombia para el mundo.

Otras Noticias

18 de Febrero: será condecoración por el Embajador de Francia en Bogotá

26 de Febrero: Llegará a Chile para presentarse en la Quinta de Vergara en el Festival
de Viña del Mar.

11 de Marzo: estará en Las Vegas recibiendo el galardón Presidencial en la entrega de los Premios Latinos Broadcast, Inc por parte de BMI, líder global en derechos de música, este reconocimiento se le otorga a los mejores compositores y editores latinos en 2013.

Mayo: Gira Colombia 2014, ciudades : Barranquilla, Santa Marta, Villavicencio, Bogotá, Bucaramanga, Cali, Medellín.

Carlos Vives y Corazón Profundo

Carlos Vives, compositor, actor y empresario, es el artistas más importante del 2013 en Latinoamérica. Líder de opinión e influyentes de la música quien ha trascendido en más de dos décadas, con más de 20 millones de discos vendidos, un Grammy Americano y diez premios Grammy Latinos, 23 nominaciones al Grammy (Americano y Latino), y múltiples discos de oro y platino. Se convirtió en el primer artista colombiano en llevar a su casa un gramófono de la Academia de la Grabación estadounidense. Carlos Vives, en menos de cinco meses convirtió dos singles en número uno, sin aún haber editado un nuevo álbum en el año. Un cantautor que tiene su país en el corazón, él es un embajador de Buena Voluntad de UNICEF.

En 2012 participó como juez en La Voz Colombia, y su disco, “Corazón Profundo” debutó en el #1 en ventas y ha producido en la radio cuatro sencillos #1 consecutivos por más de 50 semanas en los listados de la radio en Colombia.

Los temas “Volví a nacer”, “Como le gusta a tu Cuervo” y “Bailar Contigo” fueron #1 en el listado de Billboard, llegaron también la #1 en México, Venezuela, Chile, argentina, Ecuador, Perú y Centro América.

Fue máximo ganador en 2013 del Latin Grammy y nominado al Anglo; además, a premios
Billboard Latino. Tiene 5 nominaciones a Premios Lo Nuestro que se entregan el 20 de febrero de 2014 en Miami.

Para más información sobre Carlos Vives, por favor visite: www.carlosvives.com.

Avicii & SLS hotel South Beach launch Avicii hotel during ULTRA/WMC

The award-winning SLS Hotel South Beach today announced its partnership with two-time Grammy nominated Avicii, one of the world’s top DJs, and At Night Management to launch Avicii Hotel at SLS South Beach from March 26th to March 30th during Ultra Music Festival and Winter Music Conference 2014.

Avicii, a multi-platinum, producer and songwriter will integrate his brand into the property to create the Avicii Hotel experience at SLS South Beach. SLS will collaborate with Avicii to launch the EDM-meets-luxury hotel featuring world-class programming and events, exclusive room packages and SLS Hotels’ award-winning culinary offerings, The Bazaar by José Andrés, Katsuya by Starck, and Hyde Beach.

“I’m so excited to, for the second year in a row, launch the Avicii Hotel and get in front of fans on this amazing property during Miami Music Week,” said Tim Bergling, better known by his stage name Avicii.

“The SLS brand is rooted in a commitment to culture, style and innovation, and partnering with Avicii is powerful representation of that dedication,” said Costas Charalambous, Senior Vice President of sbe Nightlife Group. “Together we’ll create a one-of-a-kind experience for the EDM/dance music community that will add an unparalleled element to Miami Music Week.”

Guests can book rooms today with starting rates at $450.00 for single occupancy and $865.00 for double occupancy. Additionally, Avicii Hotel at SLS South Beach will offer guests exclusive access to performances and events from some of the world’s most renowned DJs. A full slate of performances and events will be announced in the coming weeks along special room packages that include tickets and VIP access to the entire property.

Avicii Hotel at SLS South Beach will span a five day series of performances and events that kicks off with Winter Music Conference on Friday, March 21st through Sunday, March 30th and Ultra Music Festival from Friday, March 28th through Sunday, March 30th. Avicii has made history two years running at Ultra, and is a headline performer again this year.

For more information about SLS Hotel South Beach, visit http://www.slssouthbeach.com

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About sbe
sbe is a creative hospitality company that develops, manages and operates award-winning hotels, restaurants and nightlife. Through exclusive partnerships with cultural visionaries, sbe is dedicated to delivering the best in design, culinary and entertainment. Already a proven leader in the hospitality and real estate industries, sbe has over 80 properties currently operating or in development, and has expanded several of its flagship brands including SLS Hotels, Katsuya by Starck, The Bazaar by José Andrés and Hyde Lounge nationally and internationally. Founded in 2002 by Chairman and CEO Sam Nazarian, sbe is a privately held company. More information about sbe can be obtained at sbe.com, or by downloading the sbe App.

About Avicii
Avicii is renowned for his spectacular live shows, bringing audiences to ecstatic moments of party bliss and ‘driving the crowd bonkers” (Rolling Stone). After just three years of performing, Avicii rocketed to the #3 position on DJ Mag’s yearly poll of the Top 100 DJs and appeared on Forbes Most Powerful Artists Under 30 in 2013 and 2014. His first album, last year’s TRUE, was named Album of the Year by Elektro and the New York Times called Avicii “savvy and timely,” and “an artist carrying today – and tomorrow – on his shoulders.” Dancing Astronaut wrote, “…timeless…an hour of excellence.” “Wake Me Up,” the first single from the album, was #1 in 81 countries, is triple platinum in the U.S., and the video for the track has been watched over 260 million times on YouTube alone. “Hey Brother,” his current single, is exploding at radio and its video has received raves around the world: http://www.youtube.com/

Avicii broke out with his international mega-hit “Le7els” which conquered club charts worldwide, garnered over 83 million YouTube views and sold over 4 million singles; and “Silhouettes,” which netted over 40 million views. 24-year old Avicii leads the next generation of electronic music producers to explode, propelling him into the ranks of superstar DJs who are able to perform to massive crowds. He is the face of Denim & Supply Ralph Lauren, which has been a true creative partnership between Avicii and the brand. Avicii and manager Ash Pournouri have donated over $2.5 million to hunger initiatives through their House for Hunger charity, including royalties from Avicii X You, the first ever worldwide music collaboration.

Avicii.com
Facebook.com/avicii
Twitter.com/avicii
Instagram.com/avicii

At Night Management
With offices in Stockholm, New York and Los Angeles, At Night Management and founder Ash Pournouri bring a creative and innovative perspective to music management and marketing. Ash’s eye for raw talent and the experience to nurture it is combined with a strategy that’s based on leveraging fame into a brand that transcends music into areas such as fashion, movies and charity. He has created brand and licensing deals such as with Bud Light and Ralph Lauren’s “Denim & Supply” line—the first ever celebrity relationship for the venerable brand. It is Pournouri’s singular vision that has brought standards for marketing and innovation around ULTRA and WMC to a new high and that has masterminded the meteoric rise of Avicii.

Pournouri’s role as a producer and manager earned him a Grammy nomination and a place on Billboard magazine’s “Dance Music’s Most Influential Executives,” which dubbed him the “Scooter Braun of EDM”. He is also the creative force behind the Avicii videos, which have over 600million views on Youtube and earned multiple MTV nominations. He has launched a new record label and his penchant for creating new paradigms has led to his development of the duo Cazzette, the first artists ever to be launched on Spotify. He has also created the House for Hunger charity with Avicii and together they have given over $2.5 million to hunger initiatives.

AVICII ANNOUNCES #TRUETOUR FOR NORTH AMERICA

#TRUETOUR Will Visit New York City, Toronto, Washington DC, Boston, Phoenix, Houston and Chicago

Tickets On Sale Friday, January 31 @ 12:00 PM Local Time Thru The Live Nation Mobile App And At LiveNation.com.

avicii-truetour-north-america

January 23, 2014 (Los Angeles, CA) – Chart-topping, DJ/producer Avicii announced that he will be launching his North American #TRUETOUR. Promoted exclusively by Live Nation and produced by At Night Management, the tour will kick off on April 10 in Boston, MA at the TD Garden and visit several major cities throughout North America including New York City, Toronto, Washington DC, Boston, Phoenix, Houston and Chicago, with additional cities to be announced later this year. Tickets are on sale starting Friday, January 31 at 12:00 PM Local Time through the Live Nation mobile app and at www.livenation.com.

Avicii is renowned for his spectacular live shows, bringing audiences to ecstatic moments of party bliss and ‘driving the crowd bonkers” (Rolling Stone). The new tour will showcase an all new, world class production. Just recently, when the European leg of #TRUETOUR hitting London, Paris, Amsterdam and Stockholm was put on sale, it sold out in minutes.

Link to photos: http://imgur.com/a/8Ydyw

After just three years of performing, Avicii rocketed to the #3 position on DJ Mag’s yearly poll of the Top 100 DJs and appeared on Forbes Most Powerful Artists Under 30 in 2013 and 2014. His first album, last year’s TRUE, was named Album of the Year by Elektro and the New York Times called Avicii “savvy and timely,” and “an artist carrying today – and tomorrow – on his shoulders.” Dancing Astronaut wrote, “…timeless…an hour of excellence.” “Wake Me Up,” the first single from the album, has sold over 8.5 million copies, was #1 in 81 countries, is triple platinum in the U.S., and the video for the track has been watched over 235 million times on YouTube alone. “Hey Brother,” his current single, is exploding at radio and its video has received raves around the world: http://www.youtube.com/watch?v=6Cp6mKbRTQY

#TRUETOUR NORTH AMERICAN TOUR DATES
All dates and venues below subject to change.
April 10 Boston, MA TD Garden
April 12 Washington, DC Jiffy Lube Live
May 8 Phoenix, AZ Ak-Chin Pavilion
May 11 Houston, TX Toyota Center
May 15 Chicago, IL Allstate Arena
May 17 Toronto, ON Rogers Centre
June 28 Brooklyn, NY Barclays Center

For more information about #TrueTour, visit:
Avicii.com
Facebook.com/avicii
Twitter.com/avicii
Instagram.com/avicii

About Avicii:
Avicii broke out with his international mega-hit “Le7els” which conquered club charts worldwide, garnered over 83 million YouTube views and sold over 4 million singles; and “Silhouettes,” which netted over 40 million views. 24-year old Avicii leads the next generation of electronic music producers to explode, propelling him into the ranks of superstar DJs who are able to perform to massive crowds. He is the face of Denim and Supply Ralph Lauren which has been a true creative partnership between Avicii and the brand.Avicii and manager Ash Pournouri, AT NIGHT MANAGEMENT, have donated over $2.5 million to hunger initiatives through their House for Hunger charity, including royalties from Avicii X You, the first ever worldwide music collaboration.

About Live Nation Entertainment:
Live Nation Entertainment (NYSE: LYV) is the world’s leading live entertainment company comprised of four market leaders: Ticketmaster, Live Nation Concerts, Artist Nation Management and Live Nation Media/Sponsorship. For additional information, visit www.livenation.com/investors.

# # #

For Live Nation, contact:
Victor Trevino
victortrevino@livenation.com

For Avicii, contact:
Diana Baron/Caroline Stegner
Diana@dbaronmedia.com / Caroline@dbaronmedia.com
310-315-5444

Avicii launches online video platform truetube.

“Hey Brother” rockets up radio charts after huge success of “Wake Me Up”

Always looking to push the creative possibilities of his music in new and exciting ways, Avicii has announced the launch of his latest creative endeavour, TrueTube, created by Universal Music in conjunction with Fourclops. The new concept follows the ‘Avicii x You’ and ‘Gravity’ projects in finding new ways to create fan collaboration and interactivity with his music.

avici_true

 

 

 

 
TrueTube: http://truetu.be/

After an incredible 2013 that’s seen him enjoy worldwide chart success with debut album TRUE, Avicii is to launch TrueTube, a brand new creative online video platform designed to give fans the opportunity to make their own music videos for tracks featured on the album. Fans are able to match online videos of their choice with a specific album track and TrueTube will merge the two, creating an entirely new and personal way to enjoy Avicii’s music.

The idea was inspired by similar concepts, most notably Pink Floyd’s infamous ‘Dark Side Of The Moon’ playing in sync with clips from The Wizard Of Oz, and given the wealth of user generated content available at fans’ fingertips online, there is scope for TrueTube to generate lots of exciting new video content.

The whole experience is geared towards speed and ease of use too, with videos being generated quickly alongside in-built features that allow fans to search for key themes, watch other fan videos and even vote for their favourites. Competitions will also start to run over the coming months to award the most creative fan efforts with exclusive prizes.

Avicii’s new single “Hey Brother,” on his critically acclaimed album TRUE (PRMD/Island Records), is climbing the radio charts. The track was produced and co-written by Avicii and features vocals by renowned bluegrass singer/composer Dan Tyminski (Union Station). “Hey Brother” was added to Z100 NY, and climbed to #39 on the Alternative chart, #13 on the Hot AC, #35 on Top 40 and #26 on AAA.

“Hey Brother” Video: http://www.youtube.com/watch?v=6Cp6mKbRTQY

TrueTube created by http://fourclops.com/

TRUE is available on iTunes now: http://smarturl.it/TrueAVICII

Avicii is well known for his international mega-hit “Le7els” which conquered club charts worldwide, garnered over 83 million YouTube views and sold over 4 million singles; and “Silhouettes,” which netted over 40 million views. After just three years of performing, Avicii rocketed to the #3 position on DJ Mag’s yearly poll of the Top 100 DJs and was ranked on Forbes Most Powerful Artists Under 30 in 2013 and 2014. “Wake Me Up,” the first single from his 2013 album debut TRUE, was #1 in 81 countries, is triple platinum in the US, and the video for the track has been watched over 235 million times on YouTube alone. “Hey Brother,” his current single, is exploding at radio.

24-year old Avicii leads the next generation of electronic music producers to explode, propelling him into the ranks of superstar DJs who are able to perform to massive crowds. He is the face of Denim & Supply Ralph Lauren, which has been a true creative partnership between Avicii and the brand. Avicii and Ash Pournouri have donated over $2.5 million to hunger initiatives through their House for Hunger charity, including royalties from Avicii X You, the first ever worldwide music collaboration.

For further details, check out:

Avicii.com
Facebook.com/avicii
Twitter.com/avicii
Instagram.com/avicii